So how many domain names do you
have right now?
One? Five? Fifty?
How many do you really need?
Well, if you are serious about doing business online, the very bare minimum is one.
Domain name registration immediately gives your
business a professional and "internet established" presence. When you
look at the benefits you get by registering your own domain name, you’ll see
that it’s well worth the cost.
The first benefit is the obvious one, identity.
Instead of being seen as merely a user (xxx@aol.com or yyyy@compuserve.com) of
an online provider, you will have your own identity. When people email you at
anything@yourcompany.com they will have the feeling they are contacting an
established internet business. This goes a long way in marketing. Actually, most
web surfers won't even take a website seriously if it is using free web space on
it does not have its own domain.
So
is one domain name really enough?
Maybe not...
Many
small business owners are grabbing up additional domain names recently and I'm
one of them!
Actually,
I stayed with just two domain names for years; bizweb2000.com and
jdd-publishing.com
But I must admit, now I have over a dozen domain names and as I mentioned I've
been grabbing up more and more lately. Here are a few I've registered:
homebusinesswebpromotion.com
smallbusinesswebpromotion.com
makealivingonline.com
make-a-living-online.com
businesstobusinessadvertising.com
computervoicerecognition.com
So Why My New Interest in Domain Names?
Here are three reasons why I'm grabbing some up...
1. Future Use
I have a few more sites planned over the coming months and years and finding
good domains for them will be much harder if I wait. For a
price of just
$15 a year I can lock in what's left of the decent domain names I may want
to use.
2. Possible Resale
If I decide not to use any of them personally, I'll undoubtedly be able to
unload them, most likely at a hefty profit. Dot Com domain names especially, are
already at a premium. And while I'm not much of a domain prospector right now, I
like to keep my options open for future revenue. Who knows, maybe five or ten
years down the road I'll cash some fat checks from my tiny investments.
3. Search Engine Positioning
While registering domain names with targeted keywords in them is not a guaranteed
way to increase search engine ranking, it has been proven to help.
So What Makes A Good Domain Name?
OK, so now that you know a few reasons why snatching up some additional domain
names is a solid and cheap investment, here's a little help in choosing your
names wisely.
Keep your domain names as simple and as descriptive as possible. Try and
describe site content with the domain name if possible. My own domains above are
a good example of that.
And contrary to popular belief, the hyphen (-) can be a good component
in a domain name. Recently I had a little chat with a fellow you may have heard
of, Declan Dunn of activemarketplace.com. (He's a leading expert on affiliate
marketing and small business growth online.) He recently experimented with
hyphenated domain names to be used as headlines in advertising.
An example of his strategy is using the domain:
How-To-Register-A-Long-Domain-Name.com
Declan was floored with the results his long hyphenated domain names produced.
So pay no attention when another so-called guru advises you against it.
How to Find Powerful Domains:
When
preparing this tip I decided it would not be complete without a full-featured
domain search resource. But rather than the run-of-the-mill interface where my
readers could search availability of domain names, I wanted something more.
So off I went in search of a powerful script. And I found one from CDomain
Software that will help anyone find incredible domain names.
If you
have a domain name in mind you can find out if it is still available by using
this tool.
But the cool part of the tool is the domain
name wizard which will actually suggest a powerful domain name for you based on your
business, products or services.
Happy
domain searching!
Best regards, Jim Daniels
P.S. Oh, and should the wizard present you with a few of those
domain names you simply can't pass up, just click the domain name(s) of your
choice and we'll hook you up with free domain parking. There are no setup
charges whatsoever and the registration fee has just been reduced to $15 a year.
Finding and registering a unique domain has never been easier!
*
Article by Jim Daniels of JDD Publishing. Jim's site has helped 1000's of
regular folks profit online. Visit http://www.bizweb2000.com
for FREE "how-to" cybermarketing assistance, software, manuals, web
services and more.
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