This tutorial will not promise you a top search engine position. It will also
not reveal how to get your site into thousands of search engines.
Instead, you will discover the exact locations where you can submit your website
for free and the few "paid submissions" that are actually worth the
price.
Yes, there ARE still places where you can submit your website for free. There
are actually some extremely busy search engines that have not (not yet anyway)
migrated to requiring payment for listings.
Here's a listing of these engines along with the URLs where you can add your
site(s) for free:
Those search engines above have been responsible for sending literally
thousands of visitors to my website over the past years. And they will send
thousands more. And perhaps the best part is that I didn't have to pay them a
dime.
But that's not to say that paying for a listing in a search engine is a bad
thing. Sure, lots of "purists" have been bashing the search engines'
move to charging for listings. But let's face it, they are in business to make
money too. And advertising revenue is not what it used to be for many of these
companies. Their CPM (cost per 1000 banner impressions) rate has dropped
significantly and they need other revenue sources. So why not charge businesses
for a listing?
Now, as a small business owner you cannot go around and start paying every search
engine that wants a hundred bucks or more just for the privilege of listing your
site (or just considering it!) So you have to concentrate your budget on just
the search engines that can deliver serious website traffic. Those are the
engines, or networks of engines with the most traffic themselves.
After researching the field, I've narrowed this down to just two that are
undoubtedly worth the price. They are...
Also $199, this network powers over 1/2 million websites including AltaVista,
CNN, Excite, iWon, Microsoft Network, Netscape Netcenter, NetZero and
WebCrawler.
OK, there you have it. A quick, cut to the chase, search engine submission
guide. Just be sure that before you submit your site to ANY search engine or
network that your site is ready to be listed favorably. This means adding
targeted keywords to your content, META tags and title as well as spell checking
and browser checking your site. Once you are sure everything is set to go, visit
those URLs and submit your site!
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