An excerpt from Big Al's Super
Prospecting: Special Offers & Quick-Start Systems
Why do some MLM distributors
consistently make terrible choices, lose money, watch their MLM companies
crumble, and lead a life of frustration with no results for their efforts?
Why do some MLM distributors
make the right choices and build successful MLM businesses?
It’s simple. Consider this
situation.
You are standing in a room with
three doors. Behind each door is an opportunity, a path that will lead you to
either success or failure. You don’t know what kind of opportunity or
success lies behind each door, so you have three options.
1. You can stay standing. Don’t
make a choice or a commitment. Just don’t do anything. Stay where you are in
life.
A lot of people make this
choice. It’s easier to watch TV, complain about your job, and hope that the
government will raise wages, lower prices, and eliminate taxes. Yeah, that’s
a great business plan for success. Just cross your fingers and hope that
something good will happen. After all, why take chances? Your neighbors and
co-workers will only criticize your efforts to be different. They want you to
stay behind with them. Misery really does love company.
2. Blindly pick a door. Maybe
you feel lucky, hope that hype will work in your favor, or feel good about the
vibes from picking your lucky number.
Does trial and error work? Yes.
But it works very, very slowly. If it takes a lifetime of mistakes to find the
right path to MLM success, you won’t have much time to enjoy the fruits of
your labor. Should you re-invent the wheel? Should you repeat someone else’s
mistakes? "Practice makes perfect" really isn’t true. Practice
only perfects your ability to make the same mistake over and over again.
3. Ask someone what is behind
those doors.
That’s the power a mentor can
add to your "desire for success." Doesn’t it make sense to simply
ask someone what is behind the three doors? Why take chances with your life?
Why leave your MLM success subject to guessing, finger crossing, and a lottery
mentality?
Finding a mentor can take years
off your path to MLM success. A
mentor can help you avoid disasters and can make sure your work accumulates to
attain your personal success. There is nothing more frustrating than seeing
lots of your effort wasted. Too many people work hard in MLM only to find that
they have to start over again and again. Ouch!!!
Your mentor can share with you
the experiences of others. While
other people have paid the price of trial and error, your mentor can give
these results for free. That sure beats getting a flat forehead from beating
your head against a brick wall from frustration.
Your mentor can ask about your
goals, time commitment, experience, and preferences.
He will ask about your present and desired lifestyle, if you like to retail,
or how comfortable you are with different styles of sponsoring and business
building.
Your mentor can guide you
through the minefields of "hype."
He can tell you if one person made a big check at the expense of 100 people
receiving no check. He will show you the pitfalls of short-term strategies.
And, you will find out what really works — and what doesn’t.
The successful big earners in
MLM built their businesses from using two successful strategies:
Strategy #1 for MLM
success: If you
want to learn how to be successful in MLM, learn from someone who is already
successful. Become a Siamese twin to a successful MLM leader who you can
relate to. Make her or him your best friend and companion.
Sounds simple, but new
distributors almost always violate this strategy. If you want to earn $100,000
a year, would you ask a neighbor who earns $40,000 a year how to do it? Would
you value his opinion and advice in this matter? Would you take your $100,000
opportunity to him for his review and decision?
No. Of course not.
If your neighbor knew how to
earn $100,000 a year, he certainly wouldn’t be earning only $40,000 a year.
You wouldn’t take your plumbing problems to your lawyer. You wouldn’t
expect your dentist to have the teaching skills to educate your children. And
you certainly wouldn’t go to your government for business advice — they
only know how to produce deficits!
So, whom does the new
distributor ask for advice on his new MLM opportunity? His neighbor who says
the secret to success is to watch plenty of TV and to choose lucky numbers in
the lottery? A friend who tried to build an MLM business but failed? Or,
should the new distributor ask his attorney because he received a degree for
memorizing law books and legal codes?
Your strategy for MLM success
is to get advice and guidance from someone who knows how to be successful in
MLM. So, find
your mentor first, and then follow your mentor’s advice. Don’t take bad
advice from unqualified friends and enemies.
Strategy #2 for MLM success:
Learn from someone who has a system for success that you can follow.
There are many great athletes
who are naturals. With very little training and instruction they reach high
levels of success. While they may be excellent performers, they may not have
the ability to transfer their knowledge to you. When you ask one of these
gifted, natural athletes how they do it, they’ll say, "Gosh, I just go
out and do it."
That’s not the kind of
instruction you want.
You want specific instructions,
a step-by-step approach, a proven path to your MLM success. Make sure your
mentor has a "guaranteed" success plan that works.
How do you know your mentor’s
plan works? Simply ask for the names of people who have used the plan and
observe their progress. If the mentor is successful, but his
personally-sponsored distributors are struggling, what do you think will
happen to you?
If the mentor is successful,
and his personally-sponsored distributors are successful, that’s the place
you want to be.
It would be nice if you could
learn MLM success from high school, a university, or from watching a Saturday
morning TV. But you can’t. If you really want MLM success, use these
two-mentor strategies to turbocharge your MLM career.
